Your
business profile is a free tool that allows you to take charge of how your business appears on Google Search and Maps. With your business profile, you can connect with customers, post updates, list your products and services, accept online orders, and much more. Your
Google My Business (GMB) profile allows you to monitor and update your contact information, business hours and other essential details as needed. GMB is a free, feature-rich business listing that local businesses can use to manage their presence on Google Search and Google Maps. A Google My Business listing is no different from online business directory listings, such as Yelp, but it is located directly in Google and Google Maps search results and therefore does not require a visit to a third-party site. GMB offers you the ability to include your business location in Google Maps and local search results. Uploading photos to GMB will not only help your ad look more active and alive, but it's also likely to convert users. Google's local package is a search engine results page (SERP) that shows places related to your search. When you're sure you're getting the most out of all the features of GMB and that your profile is optimised correctly, you'll need a way to track its performance. This “Request a Quote” option is particularly useful for owners who manage a business alone, as the company can handle the specific request immediately through the GMB mobile application. The completeness and accuracy of your business profile affects its ranking, so be sure to provide the information requested in each section of the GMB dashboard. Google specifically says that “companies with complete and accurate information are easier to find with the right searches. Google partners with many booking platforms to offer businesses the opportunity to use this feature. The company profile can also be completed with information that Google obtains from across the web. If you're looking for a social media management tool for businesses that will allow you to publish on GMB, eclincher is here to help you manage your online presence faster and more efficiently. By creating a GMB account, you can access, customize, manage and improve your business profile on Google - everything is still free! In addition, tell Google that you are active by uploading photos and posting posts to your business profile through GMB. Google My Business Insights is a free tool from Google that shows how users found your ad and what actions they took on it. You may want to set up a “Book an Appointment” button to appear on your GMB profile. Use Hootsuite to communicate with your customers through your
Google Business profile and all your other social channels. Remember to keep an eye on your posts, as GMB posts appear to expire seven days after you publish them, which means you'll need to update them weekly. Find out how to rank on google by visiting Burnes SEO.